Inside the daily pouch
Vitamins A, C & E Gummies
Vitamins A, C and E all sit in the Daily Greens+ gummy, part of the daily GUUDIES pouch. Each is present at 100% of the nutrient reference value.
| Nutrient | Per serving | % NRV |
|---|---|---|
| Vitamin A (retinol) | 800µg | 100% |
| Vitamin C (ascorbic acid) | 80mg | 100% |
| Vitamin E (alpha tocopherol) | 14mg | 100% |
Vitamin A as retinol
Vitamin A appears on labels in two ways. Retinol is the preformed version found in animal foods such as liver, eggs and dairy. Beta carotene is the plant precursor, found in carrots and sweet potato, which the body converts into retinol at a variable rate.
Ours is retinol, listed as such on the label. Retinol is fat soluble and stored in the body, so the dose is held at exactly 100% NRV rather than pushed higher.
Vitamin C as ascorbic acid
Vitamin C is water soluble, which means the body does not store it and any surplus is passed out. That is why a daily intake matters more for C than for the fat soluble vitamins.
Humans are unusual in not being able to make our own vitamin C. Most mammals synthesise it in the liver. We lost that ability, along with other primates and, oddly, guinea pigs.
Vitamin E as alpha tocopherol
Vitamin E is a family of eight related compounds. Alpha tocopherol is the form the human body preferentially retains, and the one nutrient reference values are set against. Dietary sources are mostly nuts, seeds and vegetable oils.
6 gummies · 1 daily pouch
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Vitamins A, C and E come as part of the Daily Greens+ gummy, one of six in the daily pouch.
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Fat soluble and water soluble
A and E are fat soluble, so they are absorbed better with a meal and are stored in the body. C is water soluble and is not stored. Taking the whole pouch with or after food covers both cases without you having to think about it.
A note on vitamin A in pregnancy
UK guidance advises against high dose vitamin A supplements in pregnancy, and against liver, which is very high in retinol. If you are pregnant or planning to be, discuss any supplement containing vitamin A with your GP or midwife first. See the NHS guidance on vitamin A.
Which gummy carries them
All three sit in Daily Greens+, tropical flavour, alongside vitamin D3, vitamin K2, the B complex, zinc, copper, iodine and chromium and the superfood greens blend.
Common questions
How much vitamin A, C and E is in GUUDIES?
800µg of vitamin A, 80mg of vitamin C and 14mg of vitamin E per daily serving, each at 100% NRV.
Is the vitamin A retinol or beta carotene?
Retinol, the preformed version, listed as such on the label.
Which of these are fat soluble?
A and E are fat soluble and stored in the body. C is water soluble and is not stored, so a daily intake matters more.
Is it safe in pregnancy?
UK guidance advises caution with vitamin A in pregnancy. Speak to your GP or midwife before taking any supplement containing it.
What form is the vitamin E?
Alpha tocopherol, the form the body preferentially retains and the one NRVs are set against.
Related reading
Six gummies. One daily pouch.
Everything in your routine, in one go.
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